Questions Frequently Asked About DiRōNA
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What is DiRōNA?
DiRōNA is the only non-profit association that supports and recognizes distinguished dining in the USA, Canada, and Mexico. The authority for excellence in distinguished dining, DiRōNA’s membership includes distinguished restaurants, industry professionals, partners, and consumers. DiRōNA provides a forum for education, networking, marketing, and advertising benefits for the fine dining industry.
How long has DiRōNA been established?
The founding members were the recipients of the Travel Holiday Award in 1989. Founding sponsors of the DiRōNA Awards Program are American Express and Allied Domecq Spirits, U.S.A. Since 1990, the DiRōNA designation serves to recognize restaurants that exemplify the highest quality standards in all aspects of the dining experience. DiRōNA has gained recognition and respect within the restaurant community, and recently turned its efforts toward a broader consumer-marketing program.
How does DiRōNA differ from other recognition programs?
A DiRōNA restaurant is only eligible to become a member of the association after successfully passing the only independent, anonymous inspection program in North America. The inspection evaluation is conducted by a third-party vendor that specializes in mystery shopping and reviews.
How do you define distinguished dining?
A distinguished restaurant is one that stands apart from all others. The restaurant is characterized by consistent excellence in all facets of the dining experience—food, beverages, service and environment. It consistently provides exceptional quality, value for the dollar and a memorable experience.
Can a restaurant be re-inspected if it doesn’t pass the first time?
Yes, if the first evaluation did not yield clear-cut results a restaurant may be re-inspected.
