DiRōNA 2026 Media Kit
Your DiRōNA Award is more than recognition—it’s a symbol of excellence respected across North America.
This media kit provides everything you need to showcase that achievement with clarity and impact. Below, you’ll find ready-to-use assets and practical guidance designed to help you share your award with confidence—whether online, in your dining room, or through promotional campaigns.
By using these tools, you’ll amplify your standing as a DiRōNA-awarded restaurant and reinforce what your guests already know: dining with you is an exceptional experience.
If you have any questions or require further assistance please email scott@dirona.com or call 647-688-8100
DiRōNA Brand Assets & Guidelines
Welcome to the DiRōNA Brand Asset Center — your official resource for using the DiRōNA Award across your marketing, website, and social media. Here you’ll find approved badges, copy, and guidelines to help you present your recognition with consistency and distinction. Each section provides the tools and direction you need to highlight your DiRōNA Award while maintaining the organization’s standard of excellence.
DiRōNA LOGO
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APPROVED COPY
Short Description (For use on social media or online)
Proud recipient of the 2026 DiRōNA Award — recognizing North America’s most distinguished dining experiences.
Long Description (For Press or Website)
Our restaurant has been recognized with the DiRōNA Award, a distinction that honors exceptional dining experiences across North America. This achievement reflects our commitment to creating memorable moments for every guest.
Feel free to tailor this text to suit your brand voice while maintaining the core message.
BRAND USAGE
Follow the official styling of DiRōNA in all written references to the award. Please use the official spelling and styling when referring to the organization:
DiRōNA — with a capital D, lowercase i, capital R, lowercase ō (long “o” – hold down the o key on your keyboard to access this option), capital N, and capital A.
This ensures the award is presented consistently across all materials.
Note: The macron (ō) is always used in official communications. For hashtags, social handles, or domain names, the plain “o” may be used (e.g., #DiRoNAaward, DiRoNA.com) for accessibility and ease of search. Even when the macron is not used, please maintain the correct capitalization: DiRoNA, not all caps or all lowercase.
OFFICIAL DESCRIPTION
(for bios and press use)
The Distinguished Restaurants of North America (DiRōNA) Award is one of the continent’s most respected honors in dining. Since 1990, it has celebrated restaurants that stand apart for their ability to create exceptional guest experiences. With recipients spanning the United States, Canada, Mexico, Central America, and the Caribbean, the DiRōNA award remains a mark of prestige that signals excellence to diners everywhere.
WEBSITE INTEGRATION
Make the most of your DiRōNA recognition by integrating it into your online presence.
- Display your DiRōNA badge on your homepage and/or footer for instant visibility.
- Feature your award in your About or Accolades section to reinforce credibility.
- Link directly to your official DiRōNA restaurant listing for authenticity and added exposure.
- Incorporate “DiRōNA-awarded” into your site’s meta description (when appropriate) to enhance search results.
- Announce your award in a press release or news update on your website so it becomes part of your brand story
- Add a reference to your award on your reservation page (OpenTable, Resy, or in-house booking) to influence guest decisions
- Include a short award mention on your digital or downloadable menus
- Highlight your recognition on event and private dining pages to inspire confidence for groups and corporate clients
- Share a blog post or short article about your award and what it represents for your guests.
Influencer Partnerships
If you already work with influencers or brand ambassadors, invite them to share your DiRōNA recognition with their audiences.
- Provide them with your official badge and DiRōNA talking points so their posts are accurate and on-brand.
- Encourage them to highlight what the award means for your restaurant and why it matters to guests.
- Integrate the recognition into their existing content style (dining reviews, behind-the-scenes, special events) so it feels authentic.
- Tag @DiRoNAaward and use #DiRoNAaward or #DiRoNA2026 so we can help amplify their posts across our channels.
Leveraging influencers you already know and trust makes your DiRōNA award part of the larger story you’re telling to guests and potential diners.
PRESS & PUBLICITY
Leverage your DiRōNA recognition in press and media opportunities to strengthen your brand story:
- Include “DiRōNA-awarded” in your official restaurant boilerplate or company bio for consistent recognition.
- Highlight your award in media interviews and speaking opportunities to reinforce credibility.
- Feature the designation in pitch materials to journalists, bloggers, and influencers covering dining and lifestyle.
- Add the DiRōNA Award to your media kit alongside other accolades, reviews, and high-quality photography.
- Share press coverage of your award on your own channels, amplifying third-party validation.
- Mention it in any chef bios, interviews, or industry features
- Include in email footers and brand partnerships as a quality mark
Notify local media — DiRōNA is a talking point worth sharing. Provide journalists with the official DiRōNA description (included in this kit) for accurate mentions.
TEAM PRESENTATION
Empower your team to carry the prestige of the DiRōNA Award into every guest interaction:
- Introduce the award during staff meetings so your team understands what it represents.
- Train front-of-house staff to answer guest questions confidently and with pride.
- Provide DiRōNA pins for leadership and service staff to wear as a subtle mark of distinction.
→ LINK FOR PIN PURCHASE - Display your plaque or certificate in a location that reinforces guest confidence and enhances your brand story
DiRōNA Mobile App
Extend the reach of your recognition through the official DiRōNA app, where diners actively discover and explore awarded restaurants.
- Your restaurant is featured within the app’s searchable map and directory, connecting you with guests across North America.
- Diners can find you by location making it easier for them to choose your restaurant.
- The app integrates with your official DiRōNA listing, keeping your recognition front and center.
- As DiRōNA expands its digital presence, your inclusion ensures you remain visible to a growing audience of discerning diners.
CONTACT & SUPPORT
Need a quote for a news release or have any questions regarding our media kit?
Scott Breard
scott@dirona.com
(647) 688-8100
SOCIAL MEDIA
Extend the reach of your DiRōNA recognition by sharing it across your social platforms:
“Excellence recognized. We’re honored to receive the DiRōNA Award — celebrating exceptional dining across North America.”